MATTHEW McCONAUGHEY JUST LIKES IT
"I drove a Lincoln before they ever paid me. Didn't do it to be cool, didn't want to make a statement, I just liked it."
Does this commercial drive anyone else crazy, or only me. Why on God's green Earth would this make anyone want to buy a Lincoln? Is the car inexpensive? Does it handle well? Does it get good mileage? Is it fast? Is it low maintenance?
Who cares, Matthew McConaughey LIKES IT!
We know from this commercial that the car isn't cool and doesn't make a statement. The only other thing we know is a good looking movie star with a sexy calm southern demeanor likes it.
I'll bet Lincoln sales go up. Don't blame guys, women will push Lincoln sales. Why?
Because Matthew McConaughey LIKES IT.
And every lady that buys a Lincoln because Matthew McConaughey LIKES IT, knows damn well that good old Matthew is lying. He never drove a Lincoln before he ever got paid to drive one. He LIKES IT because they are paying him buckets of money to LIKE IT.
In another spot he talks about how folks say you can't go back but yes you can if you look in the right place? WHAT? How does that make you want to buy a Lincoln?
Just to cinch the deal, a third 45 second spot has old Matt stop and stare down a bull.
"That's a big bull. I think it's old Cyrus." He turns the car around and goes the other direction. "Thank you Cyrus."
If that doesn't deserve a big WTF, I don't know what does.
Whatever; if you are in the market for a new car that isn't cool, and doesn't make a statement, goes back if you find the right place or some such crap and turns away from Old Cyrus the bull, then buy a Lincoln, because:
Matthew McConaughey just LIKES IT. (And he got a boat load of money to tell you that in a sexy southern way.)
People are SO stupid!!
Me, I want a Ford Focus...Derrick Jeter likes it.